Bng Bng | Cory Doctorow | Summary of experimentally verified pricing heuristicsJesus wept. Allow me to re-write that for you, Cory.
A post on ConversionXL sums up a bunch of experiments on pricing and suggests ways of combining them to best effect. All electronic goods can be had for free, so every person who buys an electronic good is essentially entering into a voluntary transaction.
Every person who buys a
That's what makes it a purchase and not theft.
And what does the first half of that sentence even mean? Practically, not all digital goods are available for free, even illegally. Even ignoring that, there's a difference between marginal and average price. And how do you begin to...
You know what? Never mind. I would need to divert entires rivers to wash away the fetid heaps marxist ignorance than Doctorow defecates all over the internet, and I have better things to be doing.
(For starters, actually running a study on online conversion behaviors rather than just reblogging summaries of summaries of other people's studies.)
PS The post Dctrw links to is worth looking over. If you're vaguely familiar with things like anchoring and decoy pricing you won't learn much, but if you're new to this cognitive economics type stuff then it's a decently practical way to dip your toes in.